JFG Nation, I’m reviewing Chips Ahoy! Thins today, and it got me thinking: What other snack would you like to see “THINNED” out? Oreos and Wheat Thins have already been tackled. But what’s next? Twinkie Thins? Cheeto Thins? Snoball Thins? Let me know in the comments below and describe what they’d look like.

Today’s junk food: New Chips Ahoy! Thins (Original and Cinnamon Sugar)!!

New Chips Ahoy! Thins: The Money Shot

As I noted, New Chips Ahoy! Thins come on the heels of the surprisingly awesome Oreo Thins and just MEH Even Thinner Wheat Thins. I expressed my doubts about these Chips Ahoy! Thins on the Nosh Show, since there are already so many “cookie chip” companies out there doing the same thing. But, with an open mouth, I gave these a try.

First: New Chips Ahoy! Original Thins!

As soon as I opened these New Chips Ahoy! Original Thins, big chocolate chip aroma came tumbling out. Even the JFGal, who was across the room, commented that she could smell them. I munched on one cookie and yes, these are very very good. No real WOW factor, just good execution. They taste like a very good thin chocolate chip cookie – very light crumbly dough, plenty of chocolate chip flavor, with a decent amount of buttery flavor. One plus: not as oily/greasy as regular crunchy Chips Ahoy! cookies. These definitely felt lighter. How do they compare to, say, Hannah Max? Hannah Max was definitely more of a thin cookie “chip” – these were a little thicker. Both good, but I definitely felt like these Thins were more of an actual cookie than the Hannah Max variety.

Next: New Chips Ahoy! Cinnamon Sugar Thins!

I worried about these New Chips Ahoy! Cinnamon Sugar Thins on the Nosh Show, and my fears were confirmed. WHERE’s the heavy dusting of cinnamon and sugar on the outside of the cookie??? Non-existent. A definite missed opportunity. If you’re gonna call these a cinnamon sugar cookie, I WANNA SEE THOSE TWO THINGS EVERYWHERE. I want these to be thin snickerdoodles overloaded with flavor. But no.

Instead, the thin cookie itself tasted of heavy cinnamon, and the sweetness was provided by the non-descript confection chips embedded in the cookie. I won’t hate too much – these tasted good, like a crunchy thin snickerdoodle – but they could’ve been AMAZING. They could’ve been loaded with cinnamon and sugar and made me think of the holidays.

All in all, I liked both of these Chips Ahoy! Thins, but nothing new and groundbreaking. Good execution on the Original variety, and missed opportunities on the Cinnamon Sugar. Both tasted good, but I’m not sure I’d buy them again like I have the Oreo Thins.

Purchased at: Wegmans, Germantown, MD.

Price: $2.00 each, on sale.

Sincerely,

The JFG